What is content marketing and why is it important? Posted by Alex McCann 3 October, 2013 0 There’s a buzzword that you may have been hearing a lot recently – content marketing. But what is it, and why should you invest time and budget in...Read More
Why Every Company Needs A Journalist In Their Toolkit Posted by Alex McCann 9 September, 2013 0 “A good news story is worth its weight in gold” is a piece of advice from a past editor that still sticks with me today. He was not discussing how a...Read More